Waypoint Progressive Investor Insight
Ongoing analysis for sentiment and action
Monitoring investor sentiment on an ongoing basis can be instrumental in building shareholder confidence - especially in a volatile market. Through contiguous and immediate investor insight, companies receive guidance on key issues to be addressed that can help influence short-term decisions and create long-term strategies.
Waypoint Progressive Investor Insight, developed exclusively for Shareholder.com, by Rivel Research Group, provides companies with a continual series of investor sentiment assessments - offering deeper insight into how they are perceived by investors currently and over time. Each month, Rivel Research Group interviews three or more key institutional investors or other targeted stakeholders.

The results are synchronized in Shareholder.com's Pinpoint Intelligence application, allowing clients to see how investors are viewing and valuing the company. Waypoint analysis, along with ownership information tracked by Shareholder.com's Pinpoint Market Intelligence - Bloom Partners surveillance analysts, can help a company better understand both the motivations behind their stock movements and which investors are driving that activity.
After six months of collecting feedback, Rivel Research applies marketing research methodologies to analyze how sentiment on your company has evolved. The analysis is quantified and segmented to show an even greater level of actionable detail including characteristics of respondents such as top owners vs. prospective investors and investors that met with management vs. those that did not. Rivel uses its extensive knowledge base to add industry context to Waypoint monthly results by comparing them to the reports of over 1,000 previously studied companies.
Individual Waypoint interviews can provide investor relations officers and C-suite executives with immediate feedback on key issues that need to be addressed in the short term. Aggregated over time and with the industry context provided by Rivel, Waypoint analysis provides actionable guidance for long-term communications strategy.
Waypoint can be customized for companies that could not budget project-based perception studies as well as for those who want to augment their annual perception studies with continual sentiment feedback.
About Rivel Research
Rivel Research is the most respected, experienced and successful perception study firm in the industry. Since 1991, they have served the largest, most demanding companies. Rivel Research Group specializes in delivering actionable insight based on in-depth measurements of the global investment community. Gathering, analyzing and interpreting investment community feedback is our only business. Rivel's highly experienced staff provides the well-informed, unbiased and strategically relevant intelligence companies need to effectively communicate with such important constituencies as sell-side analysts, buy-side analysts, portfolio managers, the financial media and other influential audiences. The comprehensive information that Rivel supplies enables companies to evaluate performance, formulate strategy and identify opportunities to achieve corporate objectives directed toward these groups.



